Description
How much do you know about your market? How your customers think and act? Are the levers and mechanisms of the market a mystery to you? Do you know how your product/service is perceived and where it fits into the market?
This course will teach you how to analyze the market and gain a greater understanding of your customer base, allowing you to optimize your marketing, increase market share, drive sales, and take advantage of new developments and opportunities.
Objectives
- Identify the relationships linked by a territory, its eco-system, and social groups
- Analyze the infrastructure of an area
- Analyze the characteristics of social groups in the area
Certificate
By completing/passing this course, you will attain the certificate POK Outside Sales 201 Certificate
Learning Credits
Badges
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