Outside Sales 101 - Key Account Management: What is Key Account Management?

Content
2 modules
Difficulty
Basic
Rating
Course Length
15 mins
Instructor
Pantry of Knowledge

Description

Key account management is a phrase used widely in the business world, but what exactly does it mean? The Skillshub "What Is Key Account Management" course explores what is involved in a KAM role, to create long term business relationships. Once the course is completed, you will understand that KAM is simply not just about selling, its more about how you engage with those key customers who have a strategic role in the growth of our own organization.

Objectives

  • Develop an understanding of key account management
  • Identify your key clients and prospects
  • Demonstrate how you work differently with key clients

Certificate

By completing/passing this course, you will attain the certificate POK Outside Sales 101 Certifcate

Learning Credits

CEU
0.25

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