Marketing Skills 101 - Marketing Basics: Introduction to Marketing

Content
2 modules
Difficulty
Basic
Rating
Course Length
20 mins
Instructor
Pantry of Knowledge

Description

You have one line to tell your product story; fifteen seconds to grab a buyer's attention. Did that capture your attention? Find out how to attract consumers to your organization by creating an engaging brand message and deliver that with the right marketing to benefit your organization. Tell the best product story "the right product story" for your business.

Objectives

  • Define marketing and describe its purpose
  • Define key marketing terms and concepts
  • Identify the four key factors in marketing for any business
  • Using the four key factors in marketing, identify your marketing model
  • Explain how to select your target market

Certificate

By completing/passing this course, you will attain the certificate POK Marketing Skills 101 Certificate

Learning Credits

CEU
0.25

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