Marketing Skills 301 - Marketing Management: Essential KPIs for the Modern Marketer: Part 02

Content
2 modules

Difficulty
Advanced

Rating

Course Length
10 mins

Instructor
Pantry of Knowledge

Description

Measuring your marketing gives you the data you need to analyze what you're doing. They demonstrate the effectiveness your your marketing campaigns has across all channels. Your executive team will want to see the big picture for every marketing channel and how your efforts positively affect ROI. These metrics may be slightly different than those you measure for your team’s performance but they’re crucial in showing value for your marketing budget. 

Objectives

  • Identify metrics for the organization
  • Explain the meaning of metrics
  • Show value

Certificate

By completing/passing this course, you will attain the certificate POK Marketing Skills 301 Certificate

Learning Credits

CEU
0.25

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1.
Marketing 301 - Marketing Management: Essential KPIs for the Modern Marketer: Part 02
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2.
Marketing Skills 301 - Marketing Management: Essential KPIs for the Modern Marketer: Part 02 Survey
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Added over 1 year ago, by Sophia

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