Marketing Skills 201 - Conducting Market Research: Identify Market Trends You Can Capitalize On

Content
2 modules

Difficulty
Intermediate

Rating

Course Length
40 mins

Instructor
Pantry of Knowledge

Description

A nascent trend can be wind in the sails of your company. Identifying trends that are relevant to your business, while steering clear of fads, convinces investors that you’ve done your research. And for your business, catching a trend on its upward swing can speed time to profitability. This course not only identifies specific trends to watch, but points you to definitive sources for uncovering the up-and-coming trends that are most relevant to your business.

Objectives

  • Define a trend, and how is it different from a fad
  • Explain what are the mega-trends affecting global business today
  • Identify trends that impact the business, and determine which are important

Certificate

By completing/passing this course, you will attain the certificate POK Marketing Skills 201 Certificate

Learning Credits

CEU
0.75

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Marketing 201 - Conducting Market Research: Identify Market Trends You Can Capitalize On
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